This concept comes from Will Tantra's desire to create an educational curriculum for other massage therapists and sex workers. Part of the curriculum would include extensive lessons on cock and ball massage and this is an example of what men would learn in the class.
While many gay male massage therapists offer happy endings, massaging the cock and balls is strictly forbidden at any massage school. Guys who do erotic massage are left to figure out how to sensuously stroke the body and typically just perform the ‘old faithful’ stroke to get their clients off. This untrained, disconnected and basic approach is what inspired the phrase “rub and tug”. In this video, viewers will learn many great cock strokes so that they can create their own toe curling, sheet grabbing cock massage to thrill their dates and partners.
Video concept by Will Tantra: http://www.tantricfitness.com